Unlock Your Future with the Business & Data Analytics (BADA) Program at UAA's College of Business and Public Policy
General Education Requirements

Highlights

• Cutting-Edge Curriculum: Integrates business strategy with data-driven decision-making.
• Real-World Experience: Gain hands-on experience with projects that solve real business challenges.
• Career-Ready Skills: Equip yourself with skills in data visualization, machine learning, and decision-making to stand out in today’s job market.

Option to Earn Your BBA in Business and Data Analytics Entirely Online

You can opt to earn your business and data analytics degree through the College of Business and Public Policy entirely online. This is ideal for students living outside of Anchorage, students serving in the military who may be transferred, or those who need the flexibility of online course work due to work schedules or family life. Online courses are offered at in-state rates regardless of your location. In order to map their course load strategically, students preferring this option are encouraged to speak first with a student advisor.

What You Will Learn in the Program

In the Business and Data Analytics program, you will learn to leverage data to drive business decisions. You will master tools like data visualization, statistical modeling, and machine learning, while exploring how emerging technologies like AI are transforming industries. Hands-on projects and case studies will prepare you to analyze data and provide actionable insights for real-world challenges.

Business Management Scholarships and Financial Aid

Get help with tuition and education costs. UAA offers a number of scholarships and other types of financial assistance you may apply for when you major in business management. Learn more about financial aid opportunities at UAA.

Careers in Business and Data Analytics

Careers in Business and Data Analytics span a variety of fields, including finance, marketing, healthcare, and technology. Graduates can pursue roles such as data analyst, business analyst, data strategist, or consultant. These professionals help organizations leverage data to improve decision-making, streamline operations, and innovate with emerging technologies like AI. With a strong foundation in both business and analytics, you will be well positioned for leadership roles in a rapidly evolving, data-driven landscape.

Business and Data Analytics Bachelor’s Degree Program Highlights

Our new undergraduate program in Business and Data Analytics equips students with the skills to navigate today's data-driven business world. Combining core business principles with cutting-edge analytics techniques, students learn how to interpret data, make informed decisions, and drive innovation across industries. The curriculum offers hands-on experience in data visualization, statistical analysis, and emerging technologies like AI, preparing graduates to excel in roles such as business analysts, data strategists, and consultants. With a focus on real-world applications and collaborative learning, this program empowers students to solve complex business challenges using data.

Top Classes for Majors

• Introduction to Business Analytics: Learn foundational concepts in data collection, cleaning, and analysis.
• Data Visualization: Master tools like Tableau and Excel to present data insights clearly and effectively.
• Data Mining and Machine Learning: Explore forecasting models and machine learning techniques to predict future trends.
• AI with Business Applications: Understand the impact of artificial intelligence and automation on business strategies.
• Business Analytics Senior Project: Apply data-driven decision-making to solve real-world business challenges.