The evolution of television: How TV shapes our lives in the new digital ecosystem

by Kathleen McCoy  |   

The Evolution of Television with Dr. Joy Chavez Mapaye

Since its inception, television has shaped our lives: from our health and relationships to our culture. Dr. Joy Chavez Mapaye, assistant professor in UAA's Department of Journalism and Public Communications, presented at the College of Arts and Sciences recent Relevant Research speaker series, tracing how television has evolved and struggled to find its place in the new digital media landscape. She also touched on the latest research findings on television consumption, television's relationship with promotion and how mediated personalities influence our media habits and perceptions of the world.

Listen to her presentation here.

Mapaye was recognized with the Broadcast Education Association's Harwood Outstanding Dissertation award in 2011 as the author of the top broadcasting and electronic media dissertation in the nation. She has received several awards in journalism and in research. She was recently nominated for the Chancellor's Award for Excellence in Teaching.

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