We are committed to representing UAA as a “first choice” institution with valuable and amazing offerings, a growing campus community in a location that exemplifies the Alaska lifestyle. In order for UAA to continue to develop a highly visible, recognizable and cohesive brand, everyone at UAA must make a commitment to apply all of the university’s graphic elements in a consistent and accurate manner.

The following guidelines make up the framework for creating a unified and clear visual message throughout all communication materials. These are the key elements necessary to building strong brand recognition among our internal and external audiences.